DUSTIN GRANGER FOR LOUISIANA

We supported Dustin’s efforts with messaging strategy and creative content production that amplified his populist economic message. As the constitutional amendments approached, our digital strategy focused on exposing the truth behind the GOP’s tax scheme and making the stakes crystal clear for everyday Louisianians.

We:

• Created a daily stream of compelling graphics, branded templates, and video content that built narrative momentum and trust with voters
• Crafted a cohesive, people-first message that broke down complex policy into language that resonated — highlighting how Amendment 2 would shift the tax burden onto working families to benefit the wealthy
• Launched a Substack with educational, emotionally compelling posts that helped frame the campaign’s values, drove email signups, and anchored Dustin’s thought leadership
• Built an earned media program from scratch — ghostwriting op-eds, securing press hits, and organizing interviews
• Mobilized grassroots supporters through digital content meetups, creator briefings, and message alignment with advocacy groups
• Attracted shares and amplification from national progressives, economic justice leaders, and state lawmakers

Our team ensured that Dustin’s voice and the voices of those standing up against the tax scam — cut through the noise. The result? A massive narrative shift, a digital base that showed up, and a landslide victory that shocked the political establishment. Interested in working with a team that can help you cut through the noise and win big? Let’s talk.